find your audience
on tiktok
TURN YOUR EMPLOYEES INTO CONTENT CREATORS
THE UNTAPPED MARKET
✦
THE UNTAPPED MARKET ✦
stop PAid ads & CREATE
TURN YOUR TEAM INTO A CONTENT ENGINE
TikTok Lab is a strategy and training service designed to help businesses build an in-house content system using the people who already know your business best — your team.
MEET the teacher
I USED TO GO AROUND TO COMPANIES AND TEACH GERMAN TO EXECUTIVES. NOW I GO AROUND TO BUSINESSES AND TEACH THEM HOW TO TIKTOK.
JOURNALIST. CONTENT CREATOR.
ZEE DOLLIE | @MISINFORMEDMEDIA
ACHTUNG!
BECOMEA CONTENT CREATOR
01 VIDEO CONTENT LAB
PROJECT: KICKSTART YOUR TIKTOK STRATEGY
DURATION: 60-minute session
COVERS: Why brands fail on TikTok; why employees outperform brand accounts; the “Staff-to-Creator” system; breakdown of team (who should be creators); 5–10 content ideas in the session
02 GROW YOUR AUDIENCE
PROJECT: CREATING CONTENT THAT LEADS TO GROWTH
DURATION: 60-minute session
COVERS: Why brands can’t reach their market; how to speak to the right audience; growth goals to implement immediately
CREATE BETTER CONTENT
✦
CREATE BETTER CONTENT ✦
iNVEST IN TEACHING YOUR EMPLOYEES HOW TO MAKE BETTER CONTENT
MOST COMPANIES ARE DOING ONE OF THREE THINGS:
+POSTING CONTENT THAT NO ONE WATCHES
+PAYING FOR ADS THAT STOP WORKING THE MOMENT YOU STOP SPENDING
+HIRING INFLUENCERS WHO DON’T TRULY REPRESENT THE BUSINESS
THE BIGGEST ADVANTAGE YOU HAVE IS BEING IGNORED: YOUR PEOPLE
CHOOSE A PLAN
TIKTOK LAB
$699
CONTENT WORKSHOP
Includes 2× 60min sessions, follow-up questions, 5-10 ideas ready to implement, up to 10 participants, eBook The Creator Economy
POPULAR
TIKTOK LAB
$199
CONSULTATION
An individual consultation online, on the phone or in person of up to 1-hr to discuss your content strategy.
MAKE YOUR CONTENT COUNT
✦
MAKE YOUR CONTENT COUNT ✦
STILL HAVE QUESTIONS? let’s chat.
